Taylor Road Show Draws Hundreds at Tobias Music

Tuesday, November 1, 2011
By: chalise.zolezzi

The Taylor Guitars Road Show has become “the main event” for Chicago-area music retailer Tobias Music, a NAMM Top 100 Dealer. Held at the Tivoli Theater in Downers Grove, Illinois, the Tobias/Taylor Road Show usually draws a crowd of hundreds, and this year’s gig was no exception. Over 400 Taylor guitar enthusiasts packed the theater to partake in the Road Show fun. Sales reps Mike Ausman and Aaron Dablow were joined by product specialists Andy Lund and Grammy-winner Wayne Johnson, who jammed on just about every make and model. A dream evening for guitar lovers, the Road Show gave players of all skill levels the chance to pick up and play a variety of different models, as well as rare and custom Build to Order models.

From the Taylor Guitars site:

The Taylor Guitars Road Show is all about guitars, giving you a chance to talk shop with our team from the Taylor factory. Whether you’re new to Taylor, a longtime Taylor owner, or thinking about getting your first guitar, we think you’ll find our Road Show a fun, informative event. Our shows feature:

A demo of how acoustic guitar shapes and woods affect tone

The Taylor “Petting Zoo,” where you can sample a variety of Taylor guitars

Personal advice to help you find the right guitar

An opportunity to test-drive the new GS Mini™

A wide selection of Taylor guitars for sale, including new models and one-offs

Free TaylorWare, Elixir® Strings, & digital subscriptions to Premier Guitar magazine, while supplies last

A chance to win a custom Taylor guitar

In addition to the Road Shows, Taylor has also put together a series of Find Your Fit dealer events, in which our factory experts offer one-on-one consultations with customers to help them find the right guitar. You can read more about these events and view the latest listings here.