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SXSW 2012 Music Festival

Taylor Guitars will be attending the music portion of the SXSW Music Festival from March 14-17, 2012 and if you’ll be in the Austin, TX area, we’d love to see you. We’ll be at the Music Gear Expo in the Austin Convention Center, Exhibit Hall 5. The Expo is open to the public this year, so you don’t need a wrist band or music badge to drop by our booth and play some guitars. Our artist friends The Silent Comedy, The Material, and singer-songwriter Daria Musk will be stopping by to say hello. Daria will also host a fun Google hangout concert on Wednesday (time TBD).

Daily Drawing for Free Taylor GS Mini Guitar

Each day from Wednesday through Saturday, we’ll hold a drawing at our booth for a GS Mini guitar. Friends of Taylor are encouraged to stop by and register daily for each drawing. (Winner need not be present at time of drawing to win.)

Free Google Schemer Concert with Daria Musk

On Sunday, March 11 at 3 p.m., Daria Musk is playing a special SXSW concert in Austin, Texas presented by Schemer. It's inside the übercool Google Village. Normally you'd need a SXSW badge to get in, but Daria told Schemer how very important you are. So you get to be VIPs and get in for free. No badge? No problem. Enjoy the free show at SXSW by Daria!

How to Get a VIP Spot

  1. Click this link: and fill out the form. Space is limited, so get your Schemer fingers firing!
  2. Scheme it here: If you don't have a Schemer Account yet, use this link to join:
  3. Show up early. It's at the Google Maps House / Bar 96 / 96 Rainey Street, Austin, TX

Would You Like a Guitar with That?

Want another chance to win a brand new Taylor GS Mini? Whether you're in Austin or elsewhere, you can Scheme to win a gorgeous new guitar signed by Daria Musk.

Scheme here for your chance to win a free guitar:


Visit us at SXSW 2012:

The Music Gear Expo
Austin Convention Center
Exhibit Hall 5
Hours: Wednesday 3/14 - Friday 3/16 12:00pm - 6:00pm
Saturday 3/17 12:00pm - 5:00pm

SXSW Music Dates:

March 13, 2012- March 18, 2012


Join the conversation:
(tag tweets with @taylorguitars #sxsw)

Taylor Guitars Artists Performing at SXSW 2012

This year the SXSW 2012 music lineup includes Taylor Guitar's musicians. Listen to some of the SXSW bands and artists that will be performing at the festival below.

Daria Musk

Daria Musk, an indie artist, was featued on Mashable for her creative way to perform live for her fans in a Google+ hangout.

The Silent Comedy

This band delivers genre-bending sound, and unique aesthetic and recently played during Dave Matthews Caravan.

The Material

This West coast rock band was named The Van's Warped Tour and Wilwaukee's Summerfest as one of this year's "Emerging Artists."

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What is SXSW?

The South by Southwest® (SXSW®) Conferences & Festivals offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW is the premier destination for discovery.

Taylor Guitars is proud to be part of SXSW Music to promote innovation and creativity within the music community.